Metricool vs Buffer: brands, social accounts and your bill
Metricool bundles social accounts into brands and includes reporting tools. Buffer charges by connected social account and offers a flexible publishing queue. TryPost gives you unlimited social accounts and teammates at a flat monthly price.
Published by TryPost. We include our product as a third option and compare the tradeoffs using published plans and documentation.
When TryPost is worth comparing with Metricool and Buffer
Unlimited social accounts. One flat price.
Connect more Instagram, TikTok or LinkedIn social accounts without moving to a larger plan. TryPost Socials includes unlimited social accounts in one workspace for $19/month.
Invite your team from the start
Both TryPost plans include unlimited members. Metricool requires Advanced for shared team access; Buffer requires Team. Compare approval and permission needs separately.
Connect X without an extra fee
TryPost includes X in your plan. Metricool adds $10/month for each connected X social account. Buffer counts X like its other supported social accounts.
Draft, schedule and publish with AI
Use TryPost AI to write captions or connect an assistant through MCP to schedule and publish. Metricool and Buffer also offer AI and MCP, so compare the workflow you actually need.
TryPost vs Metricool vs Buffer: feature comparison
| Feature | TryPost | Metricool | Buffer |
|---|---|---|---|
| Social accounts | Unlimited | One profile per network, per brand | Billed per connected social account |
| Monthly pricing | $19 Start for $1 first month | From $25 for five brands | From $6 per connected social account |
| Team members | Unlimited on both plans | Unlimited on Advanced | Unlimited on Team |
| Calendar & scheduling | Included | Included | Included |
| Analytics | Included on both plans | Included; report exports on paid plans | Basic on Free; more on paid plans |
| AI writing | Included on both plans | Available; limits by plan | Included, even on Free |
| MCP access | Included on both plans | Available | Available |
TryPost
- Social accounts
- Unlimited
- Monthly pricing
- $19 Start for $1 first month
- Team members
- Unlimited on both plans
- Calendar & scheduling
- Included
- Analytics
- Included on both plans
- AI writing
- Included on both plans
- MCP access
- Included on both plans
Monthly paid prices before taxes. Metricool adds $10 per connected X social account; its optional Advanced Analytics add-on costs extra. Metricool and Buffer also offer Free plans. Analytics depth, report formats and approval workflows differ. TryPost team access covers shared access and workspace roles.
Add social accounts. Your TryPost price stays put.
See what your social account mix costs each month. Metricool prices by brand capacity and adds $10/month for each connected X social account. Buffer bills per connected social account. TryPost includes unlimited social accounts on both plans.
The slider and presets reset the mix to Instagram, TikTok, YouTube and LinkedIn. Open the panel below to adjust all 12 TryPost networks.
Adjust social accounts by network
Metricool needs at least 1 brand for this mix. Increase this if you keep businesses separate. Choose TryPost Workspaces if you need separate workspaces.
Metricool
Starter
$25/mo
1 brand · up to 5 included
Buffer
Essentials
$24/mo
4 social accounts · volume discounts applied
TryPost
Socials
$19/mo
One workspace · unlimited social accounts
No fees per social account. Unlimited members included.
Start TryPost for $1. Then $19/month. The comparison uses the recurring price.
How prices are calculated
USD, billed monthly, before taxes. If a selected network is not supported, that product has no price for the full mix. YouTube comparisons cover Shorts; other post types depend on each product. LinkedIn profiles and pages each count as social accounts.
One Metricool brand holds one profile per social network. The calculator starts with the minimum brands for your social account mix. Increase Brands or clients when you need separate containers for different businesses.
Monthly USD plans: Starter covers up to five brands for $25 or ten for $45. Advanced covers up to 15 for $67, 25 for $107 or 50 for $210. Shared team access requires Advanced. More than 50 brands needs a custom quote.
Each connected X social account adds $10/month. The optional Advanced Analytics add-on is excluded. Paid scheduling is subject to fair use.
Buffer applies progressive monthly volume discounts. Essentials covers one user; Team includes shared access and formal approvals.
Socials includes one TryPost workspace; Workspaces includes unlimited workspaces. Other features and publishing limits differ. Shared team access alone does not make the products equivalent.
From finished content to scheduled posts in TryPost
An illustrative workflow for content you have already made.
Bring a finished idea
Add your video or image to the media library. Start a draft with the caption you already wrote.
Make each draft fit
Use the writing tools, or an AI assistant connected through MCP, to adapt the caption. Keep separate drafts when the wording differs by network.
Review, then schedule
Check the content, select the destination and choose a time. Follow each destination’s publishing status from your workspace.
Which social media scheduler should you choose?
Unlimited social accounts
Choose TryPost for unlimited social accounts and teammates, with AI to help write, schedule and publish. Socials covers one workspace; Workspaces keeps multiple brands or clients in separate spaces.
Plan and report by brand
Consider Metricool if you organize client work by brand and need PDF or PowerPoint reports. Starter includes report exports; shared team access and customizable reports require Advanced.
Build a publishing queue
Consider Buffer if you want a queue and a small starting bill. Free covers three social accounts; Essentials starts at $6 per connected social account. Team adds shared access and approvals.
Metricool vs Buffer: common questions
What is the difference between Metricool and Buffer pricing?
Metricool sells brand capacity. One brand holds one profile per supported social network. Its monthly Starter plan costs $25 for up to five brands or $45 for ten. Buffer Essentials starts at $6 per connected social account, with volume discounts. A mix across several networks can favor Metricool; a few social accounts can cost less on Buffer. Use the calculator with your actual mix.
Which is better for a team: Metricool or Buffer?
Metricool Advanced starts at $67/month for up to 15 brands and includes team access, roles and approval workflows. Buffer Team starts at $12 per connected social account, with volume discounts and unlimited users. Choose based on the reporting, permissions and publishing process your team needs. TryPost includes unlimited members on both plans, but shared access is not the same as a formal approval workflow.
Does Metricool charge extra for X?
Yes. Each connected X social account adds $10/month to a paid Metricool plan. One X social account takes the $25 Starter plan to $35/month. X is not included in Metricool Free. Buffer bills X at its normal social account rates; TryPost includes it without a separate X fee.
Can I use Metricool or Buffer for free?
Metricool Free covers one brand and up to 20 scheduled posts per month, without LinkedIn or X. Buffer Free covers up to three social accounts with ten queued posts per social account. These are different limits: a monthly publishing allowance versus queue capacity. Either can be enough for a small solo workflow. TryPost starts at $1 for the first month, then $19/month on Socials.
Do Metricool and Buffer support AI assistants through MCP?
Yes. Both have MCP access, and both offer AI writing tools. TryPost also supports MCP for scheduling and publishing through an AI assistant. Check the actions, usage limits and permissions needed for your workflow; MCP access alone does not distinguish these three products.
When does TryPost make sense alongside Metricool and Buffer?
TryPost is worth comparing when you want unlimited social accounts and teammates without a bill that grows per social account or brand tier. Socials is $19/month for one workspace; Workspaces is $99/month for unlimited workspaces. Both start at $1 for the first month. A free plan or a small Buffer setup can cost less, while specific reporting or approval needs may favor a competitor.
Bring your next post to TryPost.
Unlimited social accounts and teammates. Start your first month for $1.